What’s the key to consistent freelance work?

Be it a retainer. Or consistent projects through the same couple of clients. Hint…it’s not marketing. Or a personal brand. It’s making your client’s a rock-star.

For Frederik Daneels, this meant making a client learn how important an existing employee was.

Which is just one example of the rockstar equation Frederik taught us to build trust, grow relationships, and become the go-to for his clients.

Here are some golden nuggets:

1: “They pay for the relationship”

2: “You have an amazing company and I would love to work here”

3: “How do I built trust with my clients…step 1: ask what’s their goal, step 2: expand the scope of my offering, step 3: communicate effectively”.


To connect with Frederik:

LinkedIn: https://www.linkedin.com/in/frederik-daneels/



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CEO of Venture L, Author of The Human Cloud

Matthew R Mottola is a global leader on the Human Cloud - the transition from physical and full time work to digital, remote, independent models.

At Microsoft, in joint partnership with Upwork, he built the Microsoft 365 freelance toolkit - the unlock for enterprises to embrace the human cloud at scale - bringing Microsoft from nascent to an industry leader in under two years.

At Gigster, he built Ideation - enabling freelance developers, data scientists, and product managers to consistently generate what should be built in the software development lifecycle.

His work has been featured by Forbes and Fortune to name a few. He is an international keynote speaker, speaking at leading conferences Remote Work Summit and YPO’s Innovation Week to name a few. He is the author of StartUp Not StartDown, upcoming book The Human Cloud, and contributor to leading industry reports.